TELUS opened their first "Next Generation" Store in Laval, Quebec. The store features a modern design fitted with fully-functional devices for customers to try out, and "in-store learning centres" which offer customers tutorials in either one-on-one or group setting. According to TELUS, the new store design will "bring the TELUS suite of products to life in-store and to better inform, empower and assist customers in choosing the technology that best meets their communications needs."
To celebrate the opening, TELUS had decided to donate $7.50 to the Opération Enfant Soleil for each set of TELUS critters they sell from the Laval Next Generation store until May 6th.
TELUS plans to opening about 20 Next Generation locations by the end of 2013.